I'm going all nostalgic here but I hope that a few of you remember a game back in 2001 called Majestic from Electronic Arts. Maybe even some of you played the game. Well I did. It was the first mass marketed ARG (Alternate Reality Game) that took full advantage of the Internet. But the Internet back in 2001 was quite different from what it is today. High speed Internet was a luxury and streaming video was well in its infancy (the predominant video player of choice was called REAL player) but we did have AOL Instant Messenger which was at the time the social networking communication tool of choice.
So what's Majestic?
It was a sci fi conspiracy game that utilized different forms of real life communication. The game was played with:
- Majestic Navigation System (on your PC) (either bought through EA or downloaded)
- Secret web pages
- AOL Instant Messenger
- PDA (do you younglings even know what that is?)
And that's how the game was played. You had to help these characters (played by various actors including Joe Pantoliano) who would direct you to different puzzles and clues. For instance you'd have to view a video and then "hack" into a government encrypted file.
The game took place in real time. If a character told you they would contact you the next day at a particular time, they would. To me that was the fun part. I would get random calls at work with a woman screaming "They're after me! I don't know how they found me! I need your help!"
You'd get e-mails with FBI letter heads and links to webpages that had something revolving UFO's and many links to radio talk show host Art Bell. The beauty of the game was at the beginning, a message from EA told you the game was suspended (check this link out).
Slowly, people would contact you over a few days leading you to the next clue.
I remember some of the clues were fuckin hard. Part of the community that grew from Majestic players was that people who were on the same level as you could be contacted via forums, message boards and AIM to help. Some of the puzzles were easy, others you had to look really closely at to figure out what to do next. Remember that Lost ARG? It was in the same vain. I remember you had to enter a combination of passwords with the password clues hidden in various messages.
Sadly Majestic was discontinued after 9/11 (I guess the paranoia hit close to home) and ended because the audience diminished after the first episode.
In some ways it was ahead of its time.
Imagine if Majestic was done today. You could be contacted 24/7 with phones, apps within phones, Twitter, Facebook, AIM, YouTube, etc.
Alas this real life X-Files never caught on. And oddly enough I never got to finish the game I started. I actually got to about Episode 3 (out of 4). Hmm anybody know how it ended?
Well for now, my inner Mulder will have to wait until they come up with a reboot of this game or some sort of variation.
Check out these videos of what was.
First up, the marketing campaign circa Summer 2001.
A preview of Majestic Episode 2.
Here's a making of video featurette.
Here is some LINKAGE: